I mentioned earlier that I’d gone to a preview of the Tommy Hilfiger collection and that the designer had been inspired by the idea of relaxed glamour. Well, he put his collection on the runway last evening at Lincoln Center. In order to improve his business, he has adopted the European model for the American market. That means that he’s shifted his sensibility and his prices upwards. Except for the line he now sells exclusively through Macy’s, the collection now boasts evening gowns in the $1,000 range. The result of the shift and the Macy’s partnership is a 60 percent increase in his women’s business. So says Hilfiger himself.

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